WEBINAR on Intangible Assets
Overview
In this one-hour webinar, funded by CPA Ontario and the Schulich CPA Ontario Centre in Digital Financial Information, Dr. Gu will discuss intangible assets and focusing on accounting information that matters: an enterprise’s strategic, value-creating assets (for example, the customer franchise of media, internet and insurance companies; new product development of pharma, biotech and software companies; and the patents and brands of durable goods manufacturers), and the real value those assets create based on “residual cash flow measure.” In essence, invest in companies that possess unique strategic resources, whose managers can deploy these assets to create value.
Webinar participants will receive an official verified confirmation of participation after the webinar that can be used toward CPA professional development requirements.
In this one-hour webinar, funded by CPA Ontario and the Schulich CPA Ontario Centre in Digital Financial Information, Dr. Gu will discuss intangible assets and focusing on accounting information that matters: an enterprise’s strategic, value-creating assets (for example, the customer franchise of media, internet and insurance companies; new product development of pharma, biotech and software companies; and the patents and brands of durable goods manufacturers), and the real value those assets create based on “residual cash flow measure.” In essence, invest in companies that possess unique strategic resources, whose managers can deploy these assets to create value.
Webinar participants will receive an official verified confirmation of participation after the webinar that can be used toward CPA professional development requirements.
